Leading generative AI & SEO/GEO specialist · Digital strategist · Builder of the AI era

From organic search to RAG: 21 years understanding algorithms before they become the norm.

  • Nantes
  • London
  • Málaga

Published books Micro d'Or for eloquence Numerous talks 12 SaaS shipped

01The common thread

21 years solving
the same business challenges.

A single obsession: making a brand visible to the algorithm that decides what surfaces. From PageRank to the LLM, the thesis never moved — the world caught up with it.

  1. Act I · ~2010

    PageRank & links

    The era of the graph. Semantic cocoons and mathematical internal linking — Rank4Win industrializes the structure Google rewards.

  2. Act II · 2015–2019

    BERT / RankBrain

    AI enters search. The machine learns to read: semantic content optimization becomes the new frontier.

  3. Act III · 2023

    LLM / ChatGPT

    The answer replaces the link. Prompt Engineering: he publishes one of the world's very first French-language manuals in the field.

  4. Act IV · Today

    GEO / RAG

    Being the source the AI cites. LLMRanky measures brand visibility within generated answers.

"A true visionary doesn't chase trends: they hold a thesis the world eventually follows."

02Portrait

The science of algorithms,
the soul of a builder.

Maher Wannes speaking on the main stage of Web2day, in Nantes
Web2day, Nantes · © William Jézéquel

Maher Wannes is a leading SEO/GEO and generative AI specialist, entrepreneur, author and speaker. He is recognized across the global French-speaking web ecosystem as a top-tier expert and as a French-speaking pioneer of Prompt Engineering (the art of structuring and optimizing text instructions) applied to large language models (LLMs).

His philosophy: a scientific, mathematical and data-driven approach to the web — reverse-engineering algorithms and automating artificial intelligence. From France, through London to Málaga, the same move: understand the machine before it becomes the norm.

Leading SEO/GEO & AI specialist — Entrepreneur — Author — Speaker

years of web & AI expertise
0+
SaaS products designed & shipped
0+
published book (+ several white papers)
0
languages AR · FR · ES
0

03Expertise

A complete spectrum,
from algorithm to product.

  • Technical SEO

    Reverse-engineering Google's algorithms.

  • SEM / SEA

    Search-engine marketing as a growth lever.

  • Semantic architecture

    Cocoons & internal linking, a mathematical approach.

  • Prompt Engineering

    Global French-speaking pioneer, advanced frameworks for LLMs.

  • GEO

    Generative Engine Optimization: visibility within AI answers.

  • AI architecture

    Multi-agent systems, daemons, RAG.

  • Automation

    Pipelines, agents, industrialization.

  • Offensive security

    Auditing, hardening, 250-point checklists.

04The author & researcher

He didn't ride the AI wave —
he documented it before everyone else.

Cover of the book Ingénieur Prompt ChatGPT

Global Pioneer

Ingénieur Prompt ChatGPT

March 2023 · 134 pages · Bookelis

One of the world's very first practical manuals in French dedicated to the craft of Prompt Engineer, written before the world even realized it was a craft. Advanced frameworks and query structures to master LLMs and automate processes.

White papers & reference documentation

  • The Bible of the Automated Semantic Cocoon

    The mathematical guide to internal linking.

  • AI-driven semantic optimization

    Adapting content to Google BERT & RankBrain.

05The speaker

Eloquence isn't claimed,
it's earned on stage.

The Micro d'Or trophy: a golden microphone on a base engraved "SpeechLess Live by GDG Nantes"
Micro d'Or

Award

Micro d'Or — Speechless Live, GDG Nantes

An elite improvisation contest born in Silicon Valley: improvising an entire talk over absurd slides, drawn at random live, in front of an expert audience (Google Developer Group).

The hardest demonstration of eloquence to fake there is. He won it.

GDG Nantes post (December 2018) congratulating Maher Wannes on his Speechless Live presentation, with photos from the evening
Proof from the field — GDG Nantes, December 2018.
  • Web2day Nantes

    Video marketing & semantic architectures.

  • WordCamp Marseille

    "The perfect structure for Google."

  • Esprit School of Business Tunisia

    SEM as a B2B growth lever.

  • Monday Muelle Uno Málaga

    AI at the Heart of the City: Steering Urban Transition at the Scale of a State.

From the prepared keynote to improv under pressure, the same reflex: making the complex crystal clear and getting an entire room behind an idea.

SEO Camp'Us WebDeux.Connect SEO By Night Nantes Digital Week Web2day WordCamp Marseille Esprit School of Business Monday Muelle Uno

06Structures

Laboratories,
not just agencies.

Three structures, one shared standard: treating the web as a science, not a service — from the founding agency to the lab that supports governments and companies.

  1. Nantes

    Dailycom

    IT consulting, web development and digital marketing. The founding structure, bedrock of hands-on expertise.

  2. London

    WebHope

    Technology laboratory. Applied scientific research in SEO/SEA and integration of artificial intelligence for governments and companies.

  3. Málaga · today

    MaFady

    Product & AI studio. The ecosystem's growth engine, source of the current SaaS portfolio.

07SaaS track record

A software publisher ahead of his time —
six SaaS shipped.

  • 2014 - Wp-Writup

    Assisted semantic writing within WordPress.

  • 2016 - WPcocon

    Automated generation of Semantic Cocoons.

  • 2017 - Rank4Win

    Technical SEO audit & competitive analysis. Generation of the perfect semantic structure.

  • 2018 - GhostLink

    Management of site networks (PBN).

  • 2019 - Seometer

    Daily tracking of Google rankings.

  • 2020 - MyVisio

    Encrypted and secure video-conferencing solutions.

08AI-native portfolio

5 products.
One summit: LLMRanky.

Flagship product · GEO

LLMRanky

Measuring brand visibility within AI answers.

When your customers query ChatGPT, Gemini or Perplexity instead of Google, visibility is no longer measured in rankings but in presence within generated answers. LLMRanky measures, tracks and optimizes that visibility. It's the same quest as Rank4Win, carried into the era of LLMs. The vertical summit of 21 years of expertise.

  • Presence measurement within LLM answers
  • Competitive tracking of generative visibility
  • Actionable GEO optimization recommendations

09Research & development

Under the hood:
serious systems engineering.

Proof that he doesn't just advise: he designs, codes and operates production systems.

  • MIND Multi-Intelligence Network for Decisions

    Universal Python asyncio daemon: Redis Streams, PostgreSQL/pgvector, APScheduler, Claude API.

  • Trust Anchoring The Anchoring of Trust

    AI verifiability framework: whitepaper, 43-slide deck and Claude Code skill, published in FR & EN.

  • AI Influencers Platform

    Complete WaveSpeed AI pipeline, built in pure PHP.

  • AI Assistant "JARVIS"

    Local/VPS open-source stack: Ollama + Open WebUI.

  • Offensive security Audit & hardening

    250-point checklist, continuous monitoring and tooling.

10Audience & education

A community built on
sharing knowledge, not promotion.

Over 70,000 combined followers

61.7K on TikTok, 11.4K on Facebook, united around a single standard: learning.

  • Facebook Live

    Le One Marketing Show

    Signature format: live audits, screen sharing, real-time breakdown of Google's Core Updates.

  • Video channels

    YouTube & Webinars

    Advanced tutorials, interviews & masterminds on generative AI and growth hacking.

  • Bootcamps

    Private training

    Dozens of hours of modules: Prompt Engineering and semantic optimization.

The screening room

Talks, lives & webinars — the replays settle in here, poster by poster.

11Value proposition

Why Maher Wannes,
and no one else.

  1. An architect, not just a visionary

    He turns vision into complete systems — daemons, encryption, multi-agents — where others stop at the slide.

  2. A trilingual bridge to Middle Eastern markets

    AR · FR · ES, rooted in the Middle East & Spain: markets that mainstream tech doesn't know how to reach.

  3. Values in the architecture, not in the marketing

    Transparency, ethics and verifiability (Trust Anchoring) built into the product from the design stage.

  4. He delivers

    All the way to the final product, all the way to launch. He closes the loop, where the graveyard of ideas is full.

  5. Thinking through structuring analogies

    Sun Tzu → algorithms → coherent specs. He structures instead of stacking.

12What he brings

Moving an organization forward —
or a country — into the AI era.

WebHope has already done it for governments and companies. Here are the concrete levers.

  • GEO sovereignty & AI visibility

    Making a brand, an institution or a country visible in generative engines.

  • Training & upskilling

    Training teams and public administrations in Prompt Engineering and applied AI.

  • Sovereign SaaS platforms

    Designing and deploying custom products, secure and controlled end to end.

  • Data-driven digital strategy

    Automation, algorithmic reverse-engineering, measurable growth.

  • French- & Arabic-speaking bridges

    Access to Middle Eastern markets, trilingual content and interfaces.

  • Applied AI R&D

    Operational research: agents, RAG, verifiability, offensive security.

Each lever translates into an assignment, training or partnership let's talk about yours.

13Technical foundation

End-to-end
technical execution.

No black boxes, no dependencies imposed: he masters every layer, from server to model.

PHP 8.4+ (MVC custom) Python (asyncio) MySQL PostgreSQL / pgvector Redis / Redis Streams Claude API WaveSpeed AI Ollama / Open WebUI RAG APScheduler AES-256-GCM

14FAQ

Frequently asked questions.

Who is Maher Wannes?

Maher Wannes is a generative AI, SEO and GEO specialist, entrepreneur, author and speaker. A French-speaking pioneer of Prompt Engineering, he designs multi-agent AI systems and SaaS products, and runs the MaFady studio from Málaga.

What is GEO (Generative Engine Optimization)?

GEO optimizes a brand's visibility within the answers of generative AI (ChatGPT, Gemini, Perplexity). Where SEO targets ranking in Google, GEO targets presence in generated answers — the natural extension of search optimization in the era of large language models.

What services does Maher Wannes offer?

Three areas: SEO/GEO consulting (web and AI visibility), training in Prompt Engineering and applied AI, and the custom design and development of sovereign SaaS platforms, secured end to end — for brands, institutions and governments.

What books has Maher Wannes written?

His flagship book is "Ingénieur Prompt ChatGPT" (2023), one of the very first manuals worldwide, and in French, dedicated to Prompt Engineering. He has also published several white papers on the semantic cocoon and AI-driven semantic optimization.

What is Prompt Engineering?

Prompt Engineering is the art of designing the instructions (prompts) that effectively drive large language models (LLMs). Maher Wannes is a French-speaking pioneer of the field, author as early as 2023 of one of the first reference manuals on the subject.

How can you contact Maher Wannes?

Through the site's contact form or by email (contact@maher-wannes.com), with a reply within 1 hour. For any assignment, partnership, consulting, talk or training.

15Contact

Ready to gain
21 years' head start.

Assignment, partnership, consulting or a talk — let's discuss your project: AI visibility, a sovereign platform, team training or applied R&D.

You'll be redirected to WhatsApp with your message pre-filled. Reply within 1 hour.